TV Fiction production and broadcasting in the European Union

Candeloro, Jean-Pierre and Richeri, Giuseppe (2006) TV Fiction production and broadcasting in the European Union. UNSPECIFIED. In: 7th World Media Economics Conference: Media Industry: Globalization, Diversity and Identity, 15-19 May 2006, Renmin University, Beijing.

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This article explores the situation of the European industry’s television fiction production and circulation in the Common market. The paper presents a historical excursus of the various directives and programmes carried out by EU institutions – in particular Television without Frontiers and Media Programme – in order to strengthen the industrial-financial condition of its audiovisual system, and to bolster the cultural integration of elements of common sharing and identity. Comparing the latest statistical data relative to national production, importation and exportation of television fiction, the article highlights the positive elements of the support programmes – i.e. the strong increase in television fiction produced in the major EU countries –, but also the difficulties in finding new and effective ways to foster European television fiction circulation in the Community market, and in containing the massive importation of North-American audiovisual products.

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