Challenges and Results from Deploying the GoEco! App

Bucher, Dominik and Cellina, Francesca and Mangili, Francesca and Bonesana, Claudio and Raubal, Martin and Rizzoli, Andrea Emilio and Jonietz, David and Rudel, Roman (2016) Challenges and Results from Deploying the GoEco! App. In: SCCER Mobility Annual Conference 2016, 16.09.2016, ETH Zurich, Switzerland.

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The project GoEco! takes advantage of the wide availability of smartphones, in order to overcome the traditional awareness-raising approach used to foster sustainable mobility and exploit eco-feedback, social norms and peer pressure elements in an ICT-based motivation system. In particular, it uses a smartphone app to analyze how we can encourage people to engage in more sustainable mobility lifestyles. This poster discusses the various challenges we faced when deploying GoEco! Tracker (an app using the Moves® fitness tracker to collect mobility measurements), and provides a summary of results obtained by one month of large scale testing within the GoEco! living lab performed in Switzerland, allowing us to collect baseline mobility data for the sample of voluntary participants to the GoEco! living lab.

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