Innovation and Mind: Cognitive Issues in Interaction

Bernardi, Chiara and Boffi, Marta and Pellegatta, Giacomo and Snehota, Ivan (2011) Innovation and Mind: Cognitive Issues in Interaction. In: 27th IMP-conference in Glasgow 27th IMP Conference, 01.09.2011-03.09.2011, Glasgow, United Kingdom.

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Based on a case study, this working paper aims to introduce a cognitive dimension in the study of innovation, adopting a network approach. Through a cognitive mapping technique, we identify the representations held by three actors in a network about their innovation. Great differences in defining the detail components direct our attention to the consequences of this cognitive dissonance on interaction.

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