Items where Subject is "Business and administrative studies > Marketing > Marketing not elsewhere classified"

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Number of items at this level: 3.

B

Bernardi, Chiara and Boffi, Marta and Snehota, Ivan (2012) Living the innovation space without pre-existing relationships. IMP Journal, 6 (1). pp. 69-84. ISSN 0809-7259

F

Francis, Buttle and Ornati, Michela (2012) Customer Relationship Management. Teorie e Tecnologie. Franco Angeli, Milan. ISBN 9788856834550

O

Ornati, Michela (2011) Oltre il CRM. La customer experience nell'era digitale. Strategie, best practices, scenari del settore moda e lusso. In: Michela, Ornati and Fabio, Bernardini, (eds.) Franco Angeli, Milan. ISBN 9788856838176

This list was generated on Fri Jul 28 20:54:40 2017 CEST.