Derboni, Marco and Rizzoli, Andrea Emilio and Montemanni, Roberto and Jamal, Jafar and Kovacs, Nikolett and Cellina, Francesca (2018) Challenges and opportunities in deploying a mobility platform integrating public transport and car-pooling services. In: 18th Swiss Transport Research Conference, 16-18 May 2018, Monte Verità, Ascona, Switzerland.
Full text not available from this repository. (Request a copy)Abstract
This paper introduces a new mobility platform that favours reducing individual car use, by combining car flexibility with advantages offered by public transport, such as punctuality, comfort, safety and low environmental impact. Such platform services are delivered by means of a smartphone app that, thanks to advanced artificial intelligence algorithms, performs multimodal vehicle routing by accounting for walking, public transport and car-pooling rides. To explore citizens’ attitudes and perceptions towards SocialCar, and assess its overall business potential, we tested a prototype version in Canton Ticino (Southern Switzerland), engaging common citizens and their everyday mobility needs. In this paper we first present the app and the route planning algorithms we developed to match travel demand and offer, commenting on the challenges to be addressed when using real-life data (shortcomings in mapping, public transport and car-pooling data). Then, we describe the methodology used to assess the SocialCar overall potential, based on focus group meetings run before and after the field test, and summarize the results obtained, in terms of strengths, weaknesses, threats and opportunities for a large-scale diffusion of the SocialCar platform. Finally, we comment on the lessons learnt and provide recommendations for future similar "mobility as a service" platforms.
| Item Type: | Article in conference proceedings or Presentation at a conference (Paper) |
|---|---|
| Additional Information: | http://www.strc.ch/2018/Derboni_EtAl.pdf |
| Subjects: | Computer sciences > Artificial intelligence Architecture, building and planning > Planning (urban, rural & regional) > Transport planning |
| Department/unit: | Dipartimento ambiente costruzioni e design > Istituto sostenibilità applicata all'ambiente costruito Dipartimento tecnologie innovative > Istituto Dalle Molle di studi sull’intelligenza artificiale USI-SUPSI |
| Depositing User: | Marco Derboni |
| Date Deposited: | 18 May 2018 12:26 |
| Last Modified: | 18 May 2018 12:26 |
| URI: | http://repository.supsi.ch/id/eprint/9514 |
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